Loving what we do
With a new year comes new beginnings – and here at Barefoot PR we are excited to announce a few new clients that have the year off to a great start! In founding this business, we believed strongly in...
View ArticleCalling All Lawyers!
One of the activities we most enjoy is helping other professionals navigate networking events. We meet people both fresh-faced and experienced who get butterflies when entering a room full of...
View ArticlePart 2: More Barefooting It
Cori and Sarah continue their chat with ColoradoBiz’s Mike Cote, and we find out why it’s important to share your playground with others. Watch the rest of the interview by clicking on the link below....
View ArticleAdding Social Value to Advertising
EcoMedia, a CBS company, recently developed an innovative new media model that allocates a portion of advertising dollars to community projects in the areas where the ad is served. With one media buy,...
View ArticleThe smart way to form a business partnership
Our Sarah Hogan recently shared her business acumen in a guest post for the Denver Business Journal’s blog, Broadway & 17th. From her experience of forming Barefoot PR with Cori Streetman, she...
View ArticleCSR: The Big Picture
“Corporate social responsibility is no longer an option — it is emphatically and indisputably a must-do.” A new study by CONE Communications and Echo Research suggests that corporate social...
View ArticleControl Your Brand with Social Media
We here at Barefoot PR understand that when running a small business or nonprofit, it’s important to tell your organization’s story to the right people, in the right way. Thanks to social networking,...
View ArticleHummingbird: A Friend to Quality Content
The average search engine user is trained to input a group of keywords into the search bar, hit enter, and find a list of potential answers. Those keywords you enter are run through a formula, or...
View ArticleGetting Beyond the “Like”
Introducing the second installment of our quick guide to Andrea Berry of Idealware’s webinars for the advanced social media user. Up Next: Integrating Your Communications
View ArticleIntegrating Your Communications
If you are confused about how to use social media to effectively achieve your goals, check out this infographic that summarizes Andrea Berry of Idealware’s webinar on integrating your communications.
View ArticleSocial Media Fundraising
We here at Barefoot PR realize how enticing social media can be during fundraising campaigns. Who wouldn’t want to utilize a free resource with a seemingly unlimited audience? In the fourth...
View ArticleSocial Media Measurement
Is social media really worth your time and effort? In the fifth segment of Idealware’s toolkit for the advanced social media decision-maker, Andrea Berry talks about how social media can help achieve...
View ArticleCreating a Social Media Policy
When deciding if using social media is right for your company or nonprofit, it is common to have an initial sense of trepidation. This anxiety tends to come from uncertainty of how to control the...
View ArticleDenver’s Broadcast Television Pool Camera Schedule
As PR professionals, we understand the enduring quest to find media coverage for special events, so we did some digging to find out how event-driven news comes to appear on TV. It turns out that...
View ArticleThe PRSA Colorado Student Shadow Experience
The following blog post is by Maria Bjoerklund, a junior public relations major at the University of Colorado Boulder who spent the day with us for the PRSA Colorado Chapter’s annual Student Shadow...
View ArticleSocial Media Demographics
It’s widely considered that social media is a great resource for reaching an audience. But how do you know which sites are right for promoting your brand? Each social media platform has a unique...
View ArticleHow to Effortlessly Network Your Way Through Any Event
Last night, we joined a crowd of marketers from the Legal Marketing Association Rocky Mountain Chapter for cocktails and training on the patio of Guard & Grace. We facilitated an interactive...
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